Helping Print Professionals Stay Visible in a Relationship-Driven Industry
In an industry built on relationships, reputation, and long sales cycles, visibility matters. That’s why the Ontario Printing and Imaging Association (OPIA) is pleased to welcome Leslie Hughes, LinkedIn Top Voice, author, and digital branding expert, as the presenter for the next PrintPulse Live webinar: “Building Visibility on LinkedIn in 2026: How Print Professionals Attract Clients and Win Work.”
Taking place on January 27, 2026, at 1:30 p.m. EDT, this one-hour session is designed specifically for print and imaging professionals who know LinkedIn matters—but want a more practical, manageable way to use it.
A Practical Approach to LinkedIn. Without the Noise
Leslie Hughes has built her career helping professionals show up online with clarity, confidence, and credibility—without sounding promotional or inauthentic. Recognized as a LinkedIn Top Voice (an invitation-only distinction), Leslie brings more than 25 years of experience in sales, marketing, and digital strategy to her work.
She is the founder and CEO of PUNCH!media, where she works closely with executives, sales teams, and advisors to optimize LinkedIn profiles, strengthen personal brands, and build consistent engagement that leads to real business opportunities. Her clients span financial services, professional services, and enterprise organizations—many of which operate in complex, relationship-driven environments similar to print.
Why Leslie’s Message Resonates with Print Professionals
Print professionals often struggle with LinkedIn for the same reasons Leslie sees across many industries: limited time, uncertainty about what to post, and discomfort with self-promotion. Leslie’s approach removes those barriers.
In this session, she will focus on simple, realistic actions that sales reps, owners, and marketers can use to stay visible and relevant without becoming full-time content creators. The webinar will cover recent changes to LinkedIn’s algorithm, the four most important areas to optimize on a LinkedIn profile, and practical ways to connect, comment, and share content consistently.
A Recognized Voice in Digital and Social Strategy
Beyond her client work, Leslie is a frequent media contributor and educator. She has appeared on CTV’s The Social, CBC Radio, Global TV, and in publications including the Financial Post and Canadian Business. She is also the author of Create. Connect. Convert., a guide to building a strong professional brand without bragging.
Leslie has taught digital marketing and social media strategy at post-secondary institutions across Ontario and regularly delivers corporate training and keynote sessions across North America. Her ability to translate platform changes into clear, actionable guidance is what makes her sessions both engaging and immediately useful.
Join the Conversation
The PrintPulse Live webinar, “Building Visibility on LinkedIn in 2026: How Print Professionals Attract Clients and Win Work,” is free to attend and includes interactive discussion and practical takeaways participants can apply right away.
Register today to learn how to strengthen your LinkedIn presence, stay top of mind with key accounts, and attract new opportunities in 2026.
Image by Leslie Hughes
